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~ 07/11/08

To fully apreciate the state of the industry and the conversation surrounding Ad-Blocking please refer to this list of articles over the years surrounding the subject matter. Once you’ve had your fill, download these comprehensive white papers which we have put together.

Ad Blocking Overview - by Interactive Advertising Bureau

Ad-blocking a Problem: Dollars and cents - by Dylan Rosario

Internet Advertising 101: How Online Advertising Works

( For those who are not familiar with the technology and the process of selling and serving online advertisements)

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