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Autor: admin
~ 07/11/08
To fully apreciate the state of the industry and the conversation surrounding Ad-Blocking please refer to this list of articles over the years surrounding the subject matter. Once you’ve had your fill, download these comprehensive white papers which we have put together.
Ad Blocking Overview - by Interactive Advertising Bureau
Ad-blocking a Problem: Dollars and cents - by Dylan Rosario
Internet Advertising 101: How Online Advertising Works
Autor: admin
!!! ADVERTISER ALERT !!!
You may be paying for ads that are not actually displaying in the browser. Insist that your publishers run our code, XadBlock AAB technology is the only guarantee you are getting your moneys worth. So when a network or publisher calls to sell ad inventory remember to ask if they are an “XadBlock powered website ?”.
Revenue
XadBlock AAB increases the delivery of ads for publishers so its a win-win for both the publisher and the advertiser. Our comprehensive list of articles on ad blocking and how it effects the online advertising industry.Call one of our sales exectives today for a demonstration. (503) 544 0955
How to estimate your loss due to Ad-Blocking visitorsHow do you calculate the ad-blocking problem you have today? Easy subtraction. Lets do a little example. First off you start with the number of visitors to your website every month.
Lets do a little math here and we subtract the uniue ads delivered from the total unique visitors, and viola!
You have your aproximate number of users who are using ad blocking technology.